What is Pulse?
Pulse by Identity Matrix de-anonymizes 50% of your US web traffic down to the exact visitor on your site. You're able to see:
Who visited
Pages viewed
Time on page
Date/time visited
Returned visits
Lead score
Full contact profile
Job information
Contact information
Including mobile phone
Firmographics
What to do with Pulse?
Your sales and marketing team will be able to do anything they please with the data.
Email nurture prospects
Retargeting via ads
The personal emails provided will increase the match rate across ad networks
Outreach to hot leads
Understand user behavior
Enrich CRM data
Is Pulse privacy compliant?
Yes!
See full documentation on our compliance with the CCPA, NYPA, and GDPR here.